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What is the focus of business analysis practice?

  1. Creating marketing strategies

  2. Analyzing a business to define needs and recommend solutions

  3. Managing company finances

  4. Developing software applications

The correct answer is: Analyzing a business to define needs and recommend solutions

The focus of the business analysis practice is on analyzing an organization to define its needs and recommend appropriate solutions that can enhance its performance and achieve its objectives. This involves understanding the goals of the business, identifying areas that require improvement, gathering and interpreting data, and collaborating with stakeholders to ensure that the proposed solutions align with the organization’s strategic aims. In essence, business analysis acts as a bridge between business stakeholders and solution providers. The practice emphasizes understanding the context of business challenges, advocating for solutions that meet those challenges, and ensuring that the implementation of solutions delivers the desired outcomes. The other options presented reflect different areas of business activities but do not encapsulate the core purpose of business analysis. For instance, creating marketing strategies pertains to a specific function within marketing, managing finances relates to financial management, and developing software applications is primarily concerned with IT and development processes. None of these options focus on the comprehensive analysis and solution recommendations that define the business analysis practice.